Joe Miranda, HerbalifeJoe Miranda has joined Herbalife Nutrition in the newly created role of chief digital officer. Miranda has more than 20 years of experience as a global technology executive in the media, financial, and data analytics industries, developing and executing enterprise digital strategy. He previously served as chief digital officer at Thomson Reuters.
By: Teresa Day Craighead
Company Profile:
Founded: 1999
Location: Fair Haven, Michigan
Website: totallifechanges.com
SSN: What is your book about?
JF: I never thought our story was unusual; you start in a one-bedroom, and you work your way up. But we’re in that business model where people want to be a part of a community and a culture, and having the book helps point to that. The book talks about our journey from factory workers to entrepreneurs, to network marketing to owning a company that developed a culture we value. In Detroit, Michigan, everybody works at the Big Three (Ford, General Motors and Chrysler automobile manufacturers), in some way. And it’s that “dream” job; you get the security, the full benefits, and the pension after 30 years. John (Licari) and I met on the line there, and we quickly realized it wasn’t for us.
ASHISH KHAN, AMWAY
Ashish Khan has joined Amway as chief technology and platform officer bringing nearly 30-year career in brand technology and enterprise architecture. He previously worked for the Estee Lauder Companies and Staples. He will focus on the customer shopping experience, digital innovation, technology partners, and data and analytics.
BOSCO CHIU, HERBALIFE NUTRITION
Herbalife Nutrition Ltd. has promoted Bosco Chiu to the newly created role of chief risk officer. Chiu, who has served as executive vice president and chief financial officer, has been with Herbalife Nutrition for 27 years. He was previously an auditor at Price Waterhouse.
IRVING HOLMES WONG, AVON WORLDWIDE
Avon has hired Irving Holmes Wong as managing director of Asia Pacific and general manager of China. He was most recently managing director of Greater China for Bacardi-Martini Asia-Pacific Ltd. Wong has previously worked for Revlon, Burt’s Bees and Johnson & Johnson.
Amway has hired Asha Gupta as its new chief strategy and corporate development officer. She will be in charge of its global business strategy and evaluating strategic growth opportunities. She joins Amway after 23 years at Tupperware where she served as executive vice president and chief strategy and marketing officer. Her career started with Coats Viyella and included time at Coca-Cola.
Travis Garza, PlexusTravis Garza has joined Plexus Worldwide as president of sales and marketing. In his 20-year career in sales and marketing, he has focused on building teams, relationships, and markets. Most recently, Garza served as president and CEO of Kyani International. Previously, he helped guide sales strategies for 10 years at Isagenix, and before that at Melaleuca.
We are living during a special moment in time. There are accelerators (COVID-19, the gig economy, a search for principles and values) requiring us to think faster, formulate plans faster, make decisions faster, protect others who are dependent upon us. Therefore, we are required to respond to the needs of the people faster. The future will not replicate the past. Prudent leaders will realize what they do not know, have not studied, and bring teams together who bring forth the best of innovation, vision, ideas, research, facts, and new or old principles and values. Authentic leaders will invent the future…. Authentically.
-— John T. Fleming, Project Lead, Ultimate Gig
By Rick Redding
“The whole idea of a gig economy doesn’t work if it’s an employer-employee relationship. The direct sales industry couldn’t exist.”
—William Miller, shareholder, Buchalter
“The language in AB5 is further evidence why Amway IBOs and all direct sellers in California and across the country are independent contractors.”
—Brian Bennett, VP of government affairs and policy, DSA
The direct selling business is built on a simple concept—individuals can purchase a starter kit to become an independent business owner (IBO), and then they may spend as much or as little time building that business through the sale of products and the recruitment of others to also sell products.